Signal vs Noise exits Medium

I saw in my email today that the creators of Basecamp have exit medium and shifted their blog to a WordPress hosted site.

One of their reasons is that they do not want to be part of a centraliszed system. They are not in the business of monetizing their content.

Writing for us is not a business, in any direct sense of the word. We write because we have something to say, not to make money off page views, advertisements, or subscriptions. If some readers end up signing up for Basecamp, that’s great. But if they just like to read and not buy, that’s also great

It’s been a while since I logged into medium. I remembered a couple of high profile blogs went there like Film School Rejects but they too soon pulled out as the advertising side of things did not work out for them on medium

Originally medium was about an exchange of ideas. Now it’s more of a paid news aggregator I do like the older web where you visit a site and find interesting things each showing off the style of the writer or site owner. I actually thought it was quite useful to have an aggregator of sorts to but soon what gets attention there was mostly tech related and a few click bait type news articles.

I also felt uncomfortable giving these site the “power” of my content and information which leads to a sort of echo chamber.

Chasing Clicks don’t matter

Medium used to reward a lot of high profile and long form content that is what gets you likes. But after a while like the whole Facebook like button it did not matter.

I too decided to start this blog partly because I want to sell my design services and share my works and write stuff that just interest me, and not be restricted in what I can promote or to serve an Algorithm.

Now that does not mean I don’t use these platforms to promote my content I have WordPress Jetpack and other IFTTT hooked up to share these content on these platforms but with the intention to get them back to my site.

For me it’s not about the attention economy but to share ideas. I like the idea of an open internet where you can write what you want or share your creations and maybe monetize them. This was what Drupal and WordPress creators were championing about.

One day this blog won’t exist on its own it will be retired to which I believe will be around even after 100 years. Hopefully someone will be reading what I have posted.


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